Integrated sustainability campaign
Federated Hermes: Sustainability
A multi-channel campaign for Federated Hermes International, bringing the “Sustainability. We mean it.” message to life across web, social media, digital advertising and animation.
Project overview
About the project
The project focused on creating Federated Hermes International’s “Sustainability. We mean it.” campaign and applying it into a visual campaign across a wide range of digital touchpoints. Bold brand colours, editorial typography, hand-drawn illustration and motion were combined to create a clear and recognisable visual language.
The campaign was adapted across website content, display and social advertising, mobile formats and a longer-form explainer animation. Each asset was designed to feel consistent as part of one campaign while remaining appropriate for its platform.
Campaign assets
Explore the campaign
Selected campaign images
Image carousel
Motion assets